AB Calc – Function Only

Total Number of Events
Number of Conversions

Control (A)

Variation (B)

Inputs

  • Total Events (Control A): Total number of users (or events) exposed to Control A.
  • Conversions (Control A): Number of successful actions (e.g., signups) from Control A.
  • Total Events (Variation B): Total number of users (or events) exposed to Variation B.
  • Conversions (Variation B): Number of successful actions (e.g., signups) from Variation B.